Events
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RSAC Conference
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Training & Security Leadership
Practical Tips for Surviving Conference Networking
I am incredibly privileged to be at the RSAC Conference this week. It is exciting and filled with possibilities! Conferences are a prime opportunity to meet new people, exchange ideas and build relationships. Still, for those of us who are introverts, the prospect of networking in large crowds can be overwhelming and exhausting. I’ve found that after just a few hours of connecting with people in a high-energy environment, I’m drained. I need to step away and find a quiet corner to reset. And you know what? I’ve learned that’s perfectly okay. In fact, I’ve come to see those quiet moments as essential for my networking success.
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If you’re like me, here are some strategies I’ve developed to manage the challenge of networking in mass at conferences without burning out.
Set Clear Networking Goals
The sheer number of people at conferences can make it feel like you need to meet everyone in the room. The truth is, quality is far more important than quantity. Before heading to the event, set clear goals for who you want to meet and what you hope to accomplish. This could be as simple as meeting five people from your industry or learning about the latest trends in a particular area. By narrowing your focus, you’ll make the experience feel more manageable and less overwhelming.
Embrace the Power of Strategic Breaks
One thing I’ve learned from my introverted nature is the importance of taking breaks. After an hour or two of active networking, my energy wanes and I need to recharge. Don’t feel guilty about needing some downtime. Look for quiet corners or lounges where you can sit for a few minutes, breathe and reset. These moments away from the crowd allow you to process your interactions and prepare for the next wave of conversations.
But don’t just rest during your breaks: Use that time effectively. Take notes on who you just met, what was discussed and how you can follow up. Review the upcoming block of time and your networking strategy. Is it still aligned with your goals, or do you need to make adjustments based on new insights or connections? These mini-reviews help you stay focused and maximize your networking efforts.
Leverage Digital Tools for Networking
Commonly used platforms make it easier than ever to network without feeling overwhelmed. Conference apps, LinkedIn and other social media platforms allow you to set up connections before you arrive. Take advantage of these tools to identify who will be attending and reach out to them in advance. You can schedule one-on-one conversations or simply let people know you’ll be at certain sessions. This pre-event connection helps you feel more in control of your networking and reduces the pressure to meet strangers in a chaotic setting.
Start Small and Build Up
You don’t have to dive straight into the biggest group or the loudest session. Start with small, intimate conversations where you feel more comfortable. Focus on quality, not quantity and don’t feel the need to meet everyone. Building a few meaningful connections can be more valuable than shaking hands with dozens of people.
Use Thoughtful Conversation Starters
Having a few go-to conversation starters can help ease the anxiety of jumping into a discussion. Whether it’s asking about a session someone just attended or their perspective on the latest trends, showing a genuine interest in others will help you feel more at ease and take the focus off yourself. It is also often a great opportunity to ask for advice about how to advance your career. It’s less about selling yourself and more about fostering a meaningful exchange of ideas.
Follow Up With Those You Connect With
Once the event is over, it’s easy to forget the people you met in the whirlwind of conversations. Following up within a 48 hour window can reinforce your connection and keep the conversation going. Personalize your message by referring to your notes and mentioning something specific from your interaction. This makes your connection feel more authentic and helps you build a lasting relationship.
Don’t Overextend Yourself
One of the biggest challenges I face is the pressure to attend every session and meet every person. Pushing yourself too hard can lead to burnout. Accept that you won’t be able to do everything and focus on the moments that matter most to you. Prioritize the sessions that align with your goals, and leave room for impromptu networking that feels organic, not forced.
Own Your Networking Style
Whether you’re an introvert like me or someone who thrives in a bustling crowd, remember that there’s no one right way to network at a conference. Embrace your personal style, set realistic goals and give yourself permission to take breaks. By balancing your energy with intentional networking, you can create meaningful connections without sacrificing your well-being.
The next time you find yourself overwhelmed in a sea of people, remember: it’s okay to step back, recharge and come back stronger. You’re in control of how you navigate the event. At the end of the day, it’s those thoughtful, genuine connections that will matter most.